Blogging can be a great tool for both funders and projects looking to record impact in more creative ways. In this guest post, Marcus Hulme explains how projects reaching out to vulnerable older people in England have been encouraged to digitally document the ups and downs of their projects – learning a raft of digital skills along the way.

When we developed our Silver Dreams programme in England we decided that we wanted to pilot some new approaches to improve our service to customers. This included having an online application form, providing capacity building support to projects and using blogging to report impact.

The Silver Dreams programme has funded 37 pilot projects to test out creative ways to help vulnerable older people deal with transitions in their lives. Projects received funding of up to £200k to test out activities over 12 to 18 months.

Up to five pilot projects will receive…